Our 2021 Vacation Rental Search Report analyzed 12 months of proprietary data from Vacasa.com, encompassing tens of millions of users and site visits, and thousands of vacation home listings. We’ve distilled it down to our top 15 findings about travelers’ browsing and purchase behavior—along with insider tips on how vacation rental owners can win guests and earn more.
Read on for a preview of what you'll find in the report.
Across our portfolio, more guests search for 2-bedroom homes than any other size—suiting a couple, a few friends, or a small family. The popularity of 2- and 3-bedroom homes is no surprise given the past year, when many guests have been traveling with just their households.
Almost half of guests who search for a specific price range (49%) are looking for homes with a maximum nightly rate between $50 and $249. At the same time, guests seem more willing to spend on vacation compared to pre-pandemic. The average total reservation cost has grown 22% over the last year, driven by longer stays and slightly higher average rates.
Short trips are declining in popularity, and we’ve seen more 4- to 7-night trips. The new star of the show is 7-night stays, which make up 15% of reservations on our site (up from 10% the previous year).
Data is based on Vacasa.com searches and reservations booked April 1, 2020 through March 31, 2021, unless otherwise indicated. Percentages have been rounded to the nearest whole number.
Vacasa offers property management and other real estate services directly through Vacasa LLC and through Vacasa LLC's licensed subsidiaries. Click here for more information about Vacasa's licensed real estate brokerage/property manager in your state. Vacasa’s licensed real estate brokerages/property managers include: Vacasa Alabama LLC; Vacasa Arizona LLC; Vacasa Delaware LLC, 302-541-8999; Vacasa Florida LLC; Vacasa Louisiana LLC, Dana MacCord, Principal Broker, ph 504.252.0155 (Licensed in LA); Vacasa Michigan LLC, 947-800-5979; Vacasa Missouri LLC, Susan Scanlon, Designated Broker; Vacasa Nevada LLC; Vacasa New Hampshire LLC, P.O. Box 283, Conway NH 03818, Dave Grant, Broker of Record; Vacasa New Mexico LLC, 503-345-9399; Vacasa New York LLC, 888-433-0068, Susan E. Scanlon, Real Estate Broker; Vacasa North Carolina LLC; Vacasa Pennsylvania LLC; Vacasa Real Estate Corporation, California DRE #02105811, Joseph Czapkowicz, California DRE #01380722; Vacation Palm Springs Real Estate, Inc., California DRE #01523013, Joseph Czapkowicz, California DRE #01380722; Vacasa Real Estate LLC (licensed in Colorado, Daned Kirkham); Vacasa Real Estate LLC (licensed in Idaho, Oregon, and Utah); Vacasa Real Estate LLC (licensed in Tennessee, 615-671-9916); Vacasa Real Estate LLC (licensed in Texas, Debra Brock, Designated Broker); Vacasa Real Estate LLC (licensed in Washington, Robert Brush, Designated Broker); Vacasa South Carolina LLC; Vacasa Tennessee LLC; Vacasa Vacation Rentals of Hawaii LLC, 3350 Lower Honoapiilani Road, Suite 600, Lahaina, HI 96761; Vacasa Vacation Rentals of Montana LLC, Patrice Tompkins, Licensed Property Manager; Vacasa Virginia LLC; Vacasa Wisconsin LLC; Vacasa Wyoming LLC. In Canada, this advertisement is provided by Vacasa Canada ULC, CPBC lic. number 75826, 172 Asher Rd. V1X 3H6 Kelowna, BC.